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Sunday, May 18, 2008

Article Link Building

Building links to your websites by submitting articles to article directories is a great way to build one-way back-links to your website. In order to do this, you must know what article link building truly is, you must know where to begin, and what techniques you should use to be successful.

What is Article Link Building?

Article Link building also goes by another name: article marketing. A huge majority of article directories give the writer an opportunity to promote their own website and/or products. They give you this opportunity through the use of the authors resource box. When you write an article and put a link on it that points back to your page, you are participating in article marketing. Overtime you will build a huge database of articles that link back to your website.

Where to begin?

The number one question to any person when theyre trying to start any, is where to begin. In this case, you want to know where you should begin writing articles. First you must know what niche you are trying to write your articles for.

For example, if your niche is computer accessories, then you may want to write articles giving reviews on certain computer accessories that you may be selling. Now you want to submit this article to a directory. It is best to do some research, to see what articles have the highest alexa traffic rating & Google PR. When you find a great article directory, then that will be the main one you want to submit to.

What Techniques Should I Use?

There are some things you must remember to do when writing an article

Make sure you are writing articles that are adding value to the article directories. If you write bad articles, your articles may not be approved.
Make sure your articles are keyword optimized
When inputting back-links in your article, you want to make sure your anchor text is a keyword that relates to your site. If your niche is about hair gel, then you want the anchor text to read hair gel when the person clicks on it. You do not want the anchor text to be click here.
Dont submit the same article to multiple directories because youll just be wasting time. Google hates duplicated content, and penalizes it.

Now that you know what article link building is, be sure to research what articles you may want to submit to. Also look around for more advice on what article marketing techniques you should use for optimal results.

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Kyle Everette is an expert of keyword research & Search Engine Optimization, and believes anybody can build a highly successful website with the correct tools & knowledge.

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