Article Marketing Secrets Revealed

Use article marketing to start an internet business especially if you do not have a budget. Most of the methods like pay per click, ezine and banner advertising cost money to drive traffic. The free methods like traffic exchanges, FFA leads and classified advertising produce leads less willing to buy. With article marketing your leads already know you from your articles and this makes them more qualified to buy from you as they would not have clicked through to your website if they did not trust you.

Choose your target market and write about a topic that interests you and that you can give expert advice on. Brainstorm your ideas and find a topic related to your website. You need to also specifically write for your target audience.

Before writing your article you need to determine your title. You need a headline that grabs attention to get the reader's attention. You also need to use a keyword research tool like Wordtracker to determine the keywords you need in your headline. You need to look for keywords searched often and not too much competition. Once you have determined these keywords you need to incorporate this into your your title. Search engines will index the article on popular directories like EzineArticles.

Write the introduction and conclusion next as this will get your creative juices flowing. You need to bullet all the points you would like to write about next. Expand on these points and write them in full.

You need to proof you article once completed and check for grammar and spelling mistakes. You can sleep on it and check it the next day. You can also let a friend or relative give you feedback on your article. Use a free editor like Notetab lite to format your article into 60 characters. You can also use a feature in Notetab lite where you can split and join lines. This allows you to easily remove hard returns which some article directories do not allow.

You need to add a summary two to three sentences in length to describe your article. You need to also choose your keywords for your article, write a compelling resource box where you will represent your unique selling proposition and a call to action to visit your website or download a free report.

Submit your articles to the most popular article directories like EzineArticles.com and you can submit to the less popular directories to generate backlinks for your website. Article marketing needs to be done consistently to see traffic. Writing consistently your search engine rankings will improve as more websites publish your articles and you get more backlinks.

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