And In The Beginning There Was SEO

So youve just launched your brand spanking new website and are now probably expecting people to flock to your site in droves and give your lots of money. Where are they you may ask as the weeks go by with only very minimal traffic coming into your site. Well they are not visiting you because you need to promote your site online by carrying out SEO, building a site is only part of the battle.

You may be wondering what SEO is. SEO stands for Search Engine Optimisation and is as the name suggests what you must do to optimise your site to be well placed in search engines. So what can you do to increase your presence in the major search engines?

Back links are the major key to increasing the traffic coming into your site and improving your ranking for search terms entered. A back link is a link that points to your website from another website. Generally the more back links have pointing towards your site the better, although the quality of link is important as well, so its best practice to avoid getting back links from non-relevant themed sites or pages.

How does one go about getting these back links?

A good start would be to begin submitting your site to free directories, premium directories, niche directories and to write quality articles related to your website and then submit these to article sites.

There are many directories on the internet with many allowing you to submit your site for free inclusion. There are also many premium directories which charge a fee for including your site, which can be more useful for getting a higher quality link (If you have the budget). Niche directories related to your site can also be beneficial for getting a quality themed link.

Articles represent another excellent way to gain back links. There are hundreds of article submission sites on the internet which are always on the look out for well written and informative articles for their readers, which allow you to submit your article for free. In return for submitting your article to these sites most sites will provide you with the opportunity to create a back link at the bottom of your article that points back to your website. If you have a website about travel for example you could write articles about various popular travel destinations from around the world. If you get stuck for ideas the internet is great for swatting up on your facts, just be sure to write the article in your own words.

I hope you have enjoyed reading this brief introduction into the world of SEO and I wish you all the luck in the world with promoting your site.

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