Targeted Article Marketing - 6 Sure Ways to Get Started with Article Marketing

There are a number of advertising strategies for the internet, but not all of them are able to claim to withstand the test of time. Article marketing, however, is one of those few that are still left standing after all these years. There is truly power in the written word.

Given how effective article marketing is, you surely want to know how to get started on it in order to promote your website. Here are six ways to do that:

1. Be a certified expert on your topic. If you want your articles to have a strong following, make sure that the information you provide is accurate. If readers see you as an authority on the subject, they will diligently follow what you write about.

2. Inject humor. There's no such thing as a boring topic. If your subject is too serious, you can always lighten it up with a little bit of wit. If your subject is fun in the firs place, this step shouldn't be too hard.

3. Use appropriate keywords. If you want search engine crawlers to index your site, use the latest and most popular keywords related to your topic as of publish date. Make sure to keep watch of the latest trends on the internet.

4. Maximize your resource box. Make sure you have your complete information in your resource box at the end of each article. Include your name, your field of expertise, the name of your business, the kind of business you do, and of course, the correct link to your website. The information doesn't have to be long; it just has to be complete.

5. Create an e-book. If you've written more than enough articles, you can compile them in one convenient e-book. It makes your work accessible to readers. You can also sell it and therefore, earn more.

6. Create a blog. This is an alternative to creating an e-book. If your priority is to attract more visitors to gain a wider audience, you can post your articles in a blog.

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Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Amazing Article Marketing - Latest 4 Efficient Steps to Improve Your Article Marketing

Article marketing is one of the best website promotion tactics to drive free, targeted traffic to your website. This works by writing and distributing articles to your target niche through various publishing sites. Every time your articles are picked up by webmasters for distribution, you make your website more popular and more relevant to the eyes of search engines.

Here are the 4 efficient steps to improve your article marketing:

1. The most important element in article marketing is the quality of the articles you write. Your articles must be well-written, focused on your target niche, and content-rich. In addition, they must also be useful and they must offer solutions to the problems that are being faced by your potential clients. When your articles contain the above mentioned elements, they have great chances of being widely distributed online.

2. To increase your clickthrough rate, you must know how to grab the attention of your readers. One of the best ways to do that is by using titles that your potential audience can relate to. Your headlines must be appealing and target the emotion or the curiosity of readers so they will be entice to open and read your content.

3. You should write your articles while keeping the publishing sites requirements in mind. Learn and understand the terms set forth by major publishing sites and abide by them at all cost to make sure that your articles will not be rejected.

4. Optimize your content. You should also consider the search engines and your target market's online behavior when writing. Strategically place major keywords throughout your content so search engines will effectively index your articles. By doing so, you will make your articles highly searchable and easier to find online.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Article Marketing For Better Search Engine Ranking

The key elements to obtaining a higher ranking at major search engines are:

1.Valuable, regularly updated and Search Engine friendly content. This inclusive of the first stages of design, assignment of proper tags and keywords, and web page content, for both humans and Search Engines to read.

2.And the quantity and quality of links, preferably one-way, pointing back to your website.

To Search Engines, a well-linked web site has more value than those with less or none at all. Search Engines tend to rank websites with higher number of quality incoming links (links found at other web pages with high ranking that would direct clicks to your web site).

One way increase your web site's incoming links is through article marketing. It is a marketing strategy that has been more popular in its online advertising form. By doing article marketing, the author or company gains authority or have their expertise make known within the market that they are operating in. The marketer provides valuable information on a certain niche in the form of articles. These articles are then freely distributed to different article directories.

Article Marketing entails time and knowledge or money. Businesses owners/ professionals could also opt to do the writing themselves if they lack the money. Having the money, and not so much time or having poor English, a company or professional could choose to hire ghostwriters who would be willing to give up copyright of their work for a price. Or it could also work with the combination of the factors given depending on what suits the entrepreneur best.

The key to getting articles accepted by the directories are quality content, no advertisement in the article body and no links or if any, just those directed to helpful resources. You also have to work on a resource box that urges the reader to take action to gain business leads.

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Website Traffic - Why Article Marketing Blows Away Pay-Per-Click Marketing

It's always great to compare traffic generation strategies because you can tell which strategy is giving you results and which isn't. Or maybe both strategies may be giving you results but you want to know which is more effective in generating qualified prospects.

Two of the most popular traffic generation methods online today are article marketing and pay-per-click marketing. This article won't talk about what both methods are (there are already tons of articles on that) but will compare the two to see which strategy you should invest your efforts in.

Personally, for me, article marketing blows pay-per-click marketing out of the water. Pay-per-click marketing consists of Google's Adwords and Yahoo's Search Marketing, so that's no small statement I'm making. Well, there's a reason why I say article marketing is more effective.

Let's say that you spend $10 a day on Adwords. That's $300 a month. Now take that $300 and spend it on 100 articles written by a freelancer. Those 100 articles will bring you traffic for a long time, whereas your Adwords traffic was a temporary thing. And prospects generated from articles are way more responsive!

You'll often people willing to spend crazy amounts for cost per click on Adwords, but you won't find that many 'insane' competitors in article marketing. Although the competition has grown massively in recent years, it is still nothing compared to pay-per-click marketing.

And that's why I say article marketing trumps over Adwords, Yahoo Search Marketing, or any other pay-per-click network. If you don't want to write, outsource your articles. You'll see some terrific results from this marketing strategy if you do it right.

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How To Increase The Number Of Clicks That Your Articles Generate

Most of us write articles to generate clicks from the links that we place in the resource box. The main purpose of this is to either increase traffic to our websites or to interest readers in a product that we are promoting. But how do we realize these goals?

In order to succeed, there are 3 main tasks you must accomplish:

1) Youve got to attract readers. The only real method to attract viewers is with a compelling title. When people are looking for information on a particular subject, they scan through a list of titles. This list may contain several hundred articles. Your title has to grab them and compel them to read your piece. Your title has to jump out at them and draw them in. If youve written a great article full of fascinating information, no one will read it if it has an uninteresting title. All of your work will have been fruitless. Youve got to grab their attention with an intriguing title.

2) Youve got to have a good article. If your article is not well written, or if it contains little information of value, your readers will quickly click away, and again, your work will have been fruitless. For that reason, it is important to write a great article with good information, and a compelling title.

3) The third ingredient for a successful article is a good resource box. Ideally, the information in your article should be related to the links in your resource box. This is extremely important. If your article is about ice fishing in Alaska and your links refer to vacationing in the tropics, you probably wont generate many clicks. Thats because the people who read the article are interested in ice fishing, not sun bathing. However, if your resource box contained links for a travel agency specializing in Alaskan tours, you would probably generate a lot of clicks. Coordinate the information in your resource box with the content of your article. I use a number of different resource boxes, depending on what I am writing about.

If youve done a good job in each of these three areas, your article will achieve very good readership and your links will generate plenty of traffic. If your article is generating good readership, but you are not getting many clicks, it may mean that you need to work on steps 2 or 3 above.

With some of my best articles, over 17% of the readers have clicked on my links. That is a great percentage! On average though, only about 7%-8% of readers will click on a link.

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Why Should You Write Useful Articles?

Maybe you have seen the article generation light. Now, you realize that you may have lost some ground in search engine optimization, by failing to react to the need for unique content on your Blogs and web sites.

What should you do to produce articles as soon as possible? Many businesses, and website owners, respond with a vengeance, by creating quick articles. Are the articles produced going to be useful to your customers and prospects? This will take a bit of planning. For example, you could create useful articles by elaborating on your current frequently asked questions (FAQs).

If you do not have an FAQ page, your articles can be recycled into a very useful tool for prospects. Recycling your articles is a great way to use your article more than once. In the long run, recycling will also save you time.

I am not talking about article mashing, one good article into one hundred senseless articles, with software. Many people love parrots, but who wants to read one hundred articles written by a parrot? Articles have to say something more than the same message over, and over, again.

Hence the words unique content, effectively describe what readers and search engines are looking for. Customers want as much information as possible about your product or service. While search engines spiders look for original, relevant, and unique content, as they patiently crawl the web.

A few well written articles could become an SEO magnet to your site, a free report, an FAQ page, and part of your newsletter. You can be as creative with recycling as you like, but tweak your copy, so that it is useful to your readers. Your articles will help you establish a trusted long-term relationship with your readers, prospects, and customers.

Copyright 2007 Paul Jerard / Aura Publications

Paul Jerard, E-RYT 500, has written many books on the subject of Yoga. He is a co-owner and the Director of Yoga Teacher Training at: Aura Wellness Center, in Attleboro, MA. http://www.riyoga.com He has been a certified Master Yoga Teacher since 1995. To receive a Free Yoga e-Book: "Yoga in Practice," and a Free Yoga Newsletter, please visit: http://www.yoga-teacher-training.org/index.html

Best Article Marketing - Latest 4 Responsive Steps to Breakthrough with Article Marketing

Article marketing is the perfect content-based marketing solution if you want to popularize your website and gain steady traffic without spending a single cent. Yes, it is free and yet, very effective. This is the reason why it is the most used marketing tool in the internet today.

If you would like to breakthrough with article marketing, these 4 responsive steps will effectively help you out in reaching that goal:

1. Register on all major article submission sites. While you are at it, make sure that you read their terms of service to lessen or eliminate the chances of your articles being rejected online. Also, take advantage of their author's page and fill it with exciting information about yourself that could potentially help you build rapport with your readers. Post your most friendly-looking picture, your expertise, your desire to help, your hobbies, and your interest. Remember that although you need to market yourself as an expert on your chosen niche, you also have to make it personal so your potential readers can easily relate with you.

2. Check your resource box. Make sure that all the URLs and hyperlinks on your resource box are working as designed otherwise, all your article marketing efforts will just go down the drain. To make sure that your hyperlinks are okay, use the preview feature of submission sites before you post your articles.

3. Make your articles easy to understand. Never assume what your readers know and use offbeat acronyms and terms that are rather difficult to understand. To easily get your message across, stick with simple terms and short sentences.

4. Manually proofread your articles. Never put your credibility and professionalism at stake by taking the time to manually review your articles to eliminate run-on sentences, grammar errors, awkward phrases, and inconsistency in tenses or subject-verb agreement.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.